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Home Enterprise Technology

Four Tactics To Manage Through Change

Ermias S. by Ermias S.
2 years ago
in Enterprise Technology
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An unwritten truth in large organizations is that the only constant is change. But as the U.S.’s largest employer faces widespread transformation, even the most seasoned leaders may find that their usual leadership playbooks no longer apply. 

As a small resource for those leading teams during this time of big uncertainty, I’ve rounded up Forrester’s top-read resources on change tactics and leadership to help you guide your teams on their change journeys. 

Implement These Four Tactics Now

  • Define your sphere of control. Successful transformations happen from the middle-out, which means that middle managers have a critical role to play. Identify what decisions and actions are within your control and coach employees to do the same. 
  • Create a continuous cycle of listening and response. Determine who will represent the face of the change within your organization and provide a single source of truth for questions. Then leverage a consistent, continuous cadence of communication to build and reinforce trust through transparency. 
  • Embrace uncertainty (with empathy). As your employees navigate their personal change experience, they may find themselves somewhere between shock and uncertainty. Uncertainty often leads to anxiety, so work to minimize the unknown by identifying and resolving points of uncertainty, big or small, wherever possible.
  • Prepare for the future. When changes come fast, it can be hard to break out of reactive mode. Carve out time for proactive planning, including: 
        • Near-term prioritization. How will we maintain mission-critical functions if program capacity is reduced?  
        • Strategic communication. If a new leader steps in tomorrow, how will I communicate the strategic value of our work? 
        • Realignment. As new priorities become clear, how will I align activities and resources to maximize impact? 

Read Forrester’s Essential Research On Change Leadership

Connect With Us

The Forrester team is here to help. Schedule time with us to develop a personalized plan of action to meet your unique challenges and context.



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