Don’t fear AI tools — use them to build the life you actually want

When I started using AI, everything changed: my output, my confidence, my career.

I went from working full-time and building content after hours to landing features in Fortune and CNBC, reaching over 140 million people on LinkedIn, and building a business that allows me to do the work I care about — on my terms.

I believe in the power of AI so much, it’s now my mission to help other women understand and use it to build the life and career they dream of. Here’s what trends I’m seeing, especially as it relates to Gen Zers and women in the workplace, and the five AI rules I live by.

The Rise of Accessible Entrepreneurship

I know that a lot of marketers worry about AI tools and how they might impact their careers. But I think there’s a deeper, more significant shift happening.

AI is democratizing access. Now, anyone can build a life they really love, without the gatekeeping. You don’t need insider connections to land a feature or start a business. You don’t even need a team. If you have a strong voice and a clear mission, AI can help you go from idea to execution.

Anyone with a strong voice and a story to tell can build an audience and a business from their laptop.

Let’s say you wanted to start a haircut business. You could literally ask ChatGPT:

• “Help me create a brand strategy, marketing plan, and client onboarding flow for an at-home haircut business for Gen Z women.”

It’ll give you a full outline for a brand strategy, a marketing plan, and more. From there, you can refine the brand voice, design assets with tools like Midjourney or Canva, and generate custom onboarding emails.

In the past, there used to be a big barrier to entry to start a business. You had to have insider knowledge about the finance/accounting piece, or perhaps you didn’t know about marketing and client management. But now AI can help you solve the gaps in knowledge you may have. (Not bad for $20 per month!)

I love the idea of…