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Home Marketing Support

Precision vs. accuracy | Seth’s Blog

Ermias S. by Ermias S.
9 months ago
in Marketing Support
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Precision requires producing the same results each time. Repeatable, measurable, dependable.

Accuracy means hitting the target.

The only way to consistently be accurate is to be precise.

But there are plenty of precision methods that don’t yield the most desired outcomes.

Simon Winchester’s book on precision is magnificent. As we enter a new age of automation, understanding the thrills and costs of previous revolutions adds a useful perspective.

And you’ll learn about the person who invented shoe sizes as well as the time Queen Victoria hit a bullseye with a rifle.

The world we live in is recent, and was created by a revolution in precision. We’re still working on accuracy.

February 2, 2026





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