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11 social media trends every marketer should watch in 2026 [new data]
The data doesn’t lie. According to HubSpot’s 2026 State of Social Media Report, 67% of marketers believe social media to ...
Tag: Marketer
AI search performance KPIs every marketer should track
As long as I’ve been in marketing, people have warned against focusing on “vanity metrics,” or those flashy, high numbers ...
My List of the 7 Best SEO Tools in 2026 as a Content Marketer
As someone who has been part of the content ecosystem for a while, I know firsthand that finding the best ...
6 generative engine optimization benefits every marketer should know
You’ve seen it with your own eyes, reader. The way buyers discover brands is changing faster than most marketing teams ...
AEO metrics every marketer should track in 2026
Answer engine optimization (AEO) is a marketing strategy designed to help brands appear more consistently and accurately within AI-driven answer ...
I Tested and Compared 5 Best Vibe Coding Tools as a Marketer
I’m not a developer. I don’t work inside an integrated development environment (IDE) or ship production code. I work on ...
Every Marketer Says You Need “Taste”. Here’s What That Actually Means
For the first time ever, anyone can make content in seconds.With just a couple of prompts, an LLM can generate ...
8 best answer engine optimization (AEO) tools for growing businesses that every marketer should know
Here’s a tough pill to swallow: The way buyers discover brands has undergone a fundamental change. Thus, answer engine optimization ...
I Ran an AI Misinformation Experiment. Every Marketer Should See the Results
I invented a fake luxury paperweight company, spread three made-up stories about it online, and watched AI tools confidently repeat ...
5 performance metrics every marketer should track for revenue growth
Email marketing analytics have evolved far beyond open rates and click-throughs. Today’s AI-powered analytics can predict which subscribers are most ...